Pricena awarded Online Startup of the Year 2015
FOR IMMEDIATE RELEASE – Pricena awarded Online Startup of the Year 2015 by Du Enterprise Agility Award
Pricena.com, the leading online shopping comparison site and app in the Middle East, has been distinguished as the Online Startup of the Year 2015 presented by Du Enterprise Agility and Entrepreneur Middle East. The award is a regional distinction and is only awarded to one company per year. The award’s criteria were based on a startup’s purpose to solve a specific and clear regional problem, its ability to attract a sizable audience and its potential to further grow in the region and beyond.
Pricena makes it easy and convenient for its users to compare prices online of over a million products from hundreds of stores in the UAE, Saudi Arabia and Egypt. Pricena also makes it easier for online stores to start up online by providing a cost-efficient channel that competes with Google’s online search and Facebook marketing products. Since its founding in 2013, the site has grown an average of 10% month over month and now serves over 800,000 visitors a month in the UAE, Saudi Arabia and Egypt across both its web and app platforms. The company generates revenue by referring high quality and high intent shopping traffic to its 120+ partner stores, across a wide range of categories such as electronics, fashion, furniture and more.
Commenting on the award, Haneen Dabain founder of Pricena says: “we started two years ago with only 10 partner stores and now we have over 120 stores that have been happily subscribed to our services, and we plan to reach over 1 million visitors soon across the region to continue to deliver value to both our shoppers and stores”. Dabain says that Pricena’s vision is to allow online shoppers to make an informed purchase decision, by offering comprehensive information such as delivery times, shipping charges and warranty and return policies. The site also recently added a feature to allow shoppers to evaluate stores, and stores to respond to user reviews to improve customer communication and service.
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